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Meet the Zippies




OP-ED COLUMNIST
Meet the Zippies
By THOMAS L. FRIEDMAN

Published: February 22, 2004



Columnist Page: Thomas L. Friedman



BANGALORE, India

We grew up with the hippies in the 1960's. Thanks to the high-tech revolution, many of us became yuppies in the 1980's. And now, fasten your seat belt, because you may soon lose your job to a "zippie" in the 2000's.

"The Zippies Are Here," declared the Indian weekly magazine Outlook. Zippies are this huge cohort of Indian youth who are the first to come of age since India shifted away from socialism and dived headfirst into global trade, the information revolution and turning itself into the world's service center. Outlook calls India's zippies "Liberalization's Children," and defines one as "a young city or suburban resident, between 15 and 25 years of age, with a zip in the stride. Belongs to generation Z. Can be male or female, studying or working. Oozes attitude, ambition and aspiration. Cool, confident and creative. Seeks challenges, loves risks and shuns fears." Indian zippies carry no guilt about making money or spending it. They are, says one Indian analyst quoted by Outlook, destination driven, not destiny driven; outward, not inward, looking; upwardly mobile, not stuck-in-my-station-in-life.


Got to NYT for more: http://www.nytimes.com/2004/02/22/opinion/22FRIE.html?hp

Sunday, February 22, 2004 |

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Comments

moltar

The Zippies were headed by Jerry Rubin in the early 70s. It was the Zippies who trashed and shut down Washington, DC in response to Nixon's illegal bombings and just plain dastardliness (sort of like Cheney, but not nearly as purty).

Posted by: moltar | Tuesday, December 28, 2004 at 14:25

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